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Mobile First Development

This working Shopify 2.0 store demonstrates 9+ years of custom Shopify development. Every element is optimized for performance, from focusing on critical CSS, preloading and how scripts are loaded for higher LCP scores. Browse and experience the speed, responsiveness, and attention to detail built into every project.

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Experience a Performance Optimized Shopify Theme in Action

This portfolio is also a working demonstration of what your Shopify store could be. Every element you see here has been custom coded by me with performance at its core—from critical CSS optimization that delivers fast LCP scores to intelligent settings for image preloading that ensure above-the-fold content loads instantly. Browse this store as if you're shopping, and you'll experience the same speed, responsiveness, and attention to detail that I bring to every client project, some of which you can view below along with their testimonials.

Unlike standard Shopify themes bloated with features you may never use, this custom theme is lightweight by design. Every line of code serves a purpose: faster load times, better Core Web Vitals scores, and ultimately, higher conversions for your business. Explore the product pages, test the mobile experience, and see firsthand how technical optimization translates into a smoother shopping experience.

What I Offer

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Custom Theme Development

Expert in building Shopify themes from scratch using HTML, CSS, JavaScript, Liquid Coding, and AJAX to ensure optimal performance and speed.

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Optimized for Speed & SEO

Coding in vanilla HTML, CSS, JavaScript, AJAX, and Shopify Liquid ONLY to ensure efficient and fast-loading pages.

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Figma to Shopify Conversion

Accurate, pixel-perfect storefront builds that respect design precision without slowing your site.

Effortless store migrations or new builds, as more businesses switch from WordPress to Shopify for powerful eCommerce growth.

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Store Setup & App Integration

Complete setup, configuration, and performance tuning, including Shopify Plus & Store 2.0.

Smart, efficient app installs with ongoing impact measurement and removal of unwanted scripts.

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Theme Customization & Updates

Already have an existing theme you'd prefer to have customised?

I also offer end-to-end theme enhancements, responsive redesigns, and regular updates

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Ongoing Consulting & Support

Ongoing performance monitoring, updates, and tailored advice for Shopify Plus and standard stores.

Ongoing consulting, troubleshooting, and proactive store maintenance

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CASE STUDY? ODH??? BEFORE AFTER

This portfolio/demo theme is engineered to pass Core Web Vitals: LCP < 2.5s, INP < 200ms, CLS < 0.1 under realistic conditions. Screenshots from PageSpeed Insights and WebPageTest validate the results without adding heavy third-party widgets.

  • Lean images: responsive, modern formats, explicit dimensions, lazy-loading below the fold.
  • Script control: deferred non-critical JS, conditional route loading, app governance.
  • CSS discipline: modular, minimal unused styles, zero heavy UI libraries.

Insights scores consistently above 90, LCP under 2 seconds, and smooth, interactive pages thanks to efficient Liquid coding and smart app integration.
SEO phrases: Shopify speed metrics, PageSpeed Insights Shopify, LCP optimization, Shopify performance audit

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Ready to transform your store?

Interested in custom Shopify themes? Let’s build something great together.

Custom themes, OS 2.0 architecture, Figma-to-Shopify fidelity, and measurable speed improvements shipped to production. Lighthouse/PSI, WebPageTest, GTM governance, minimal dependencies, and accessibility-first responsive design. See how I can build you a lightning-fast custom solution. Book a 30‑minute audit: quick wins, prioritized fixes, and realistic KPI targets. Online Store 2.0 sections with minimal CSS per section, conditional scripts, and an images-first pipeline. No heavy carousels, no oversized dependencies.

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Custom theme development

From a clean OS 2.0 foundation, sections/blocks are designed for maintainability, accessibility, and minimal code weight.

Theme architecture, reusable sections, a11y pass, image pipeline, and documentation for your team.

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Speed optimization

  • Image compression & WebP conversion
  • Critical CSS implementation
  • JavaScript bundling & minification
  • Mobile-first responsive design
  • Performance monitoring setup
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Results

  • Fast loading images (<1s)
  • Non-blocking resources
  • Optimized bundles (<150kb)
  • Smooth mobile experience
  • High PageSpeed scores (85-98)

Contact

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